{"product_id":"stop-grey-therapy-anti-ageing-shampoo","title":"Stop Grey Therapy. Anti-Ageing Shampoo","description":"\u003cp class=\"MsoNormal\"\u003e\u003cspan style=\"background-color: rgb(54, 64, 72); color: rgb(255, 255, 255);\"\u003e\u003cb\u003e\u003cspan lang=\"EN-US\"\u003e WHAT IT IS: \u003c\/span\u003e\u003c\/b\u003e\u003c\/span\u003e\u003cspan lang=\"EN-US\"\u003e\u003cbr\u003eAnti-ageing shampoo designed to help fight visible signs of hair ageing and support the action of the Grey Prevention Serum for long-lasting results\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan style=\"background-color: rgb(54, 64, 72); color: rgb(255, 255, 255);\"\u003e\u003cb\u003e\u003cspan lang=\"EN-US\"\u003e WHO IT’S FOR: \u003c\/span\u003e\u003c\/b\u003e\u003c\/span\u003e\u003cspan lang=\"EN-US\"\u003e\u003cbr\u003eAll genders with early signs of greying or advanced grey hair\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan style=\"background-color: rgb(54, 64, 72); color: rgb(255, 255, 255);\"\u003e\u003cb\u003e\u003cspan lang=\"EN-US\"\u003e WHY YOU NEED IT: \u003c\/span\u003e\u003c\/b\u003e\u003c\/span\u003e\u003cspan lang=\"EN-US\"\u003e\u003cbr\u003eStop Grey Therapy. Anti-Ageing Shampoo gently cleanses while helping address visible signs of hair ageing. It helps neutralise colour loss, moisturise the scalp and improve hair softness, fullness and brightness for healthier, more youthful-looking hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan style=\"background-color: rgb(54, 64, 72); color: rgb(255, 255, 255);\"\u003e\u003cb\u003e\u003cspan lang=\"EN-US\"\u003e WHAT MAKES IT DIFFERENT \u003c\/span\u003e\u003c\/b\u003e\u003c\/span\u003e\u003cspan lang=\"EN-US\"\u003e\u003cbr\u003e✓ Helps target visible signs of hair ageing\u003cbr\u003e✓ Supports natural-looking hair pigmentation\u003cbr\u003e✓ Helps reduce dullness associated with greying\u003cbr\u003e✓ Moisturises scalp and hair\u003cbr\u003e✓ Improves softness, density and shine\u003cbr\u003e✓ Works synergistically with Grey Prevention Serum\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan style=\"background-color: rgb(54, 64, 72); color: rgb(255, 255, 255);\"\u003e\u003cb\u003e\u003cspan lang=\"EN-US\"\u003e ACTIVE INGREDIENTS: \u003c\/span\u003e\u003c\/b\u003e\u003c\/span\u003e\u003cspan lang=\"EN-US\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003e\u003cspan lang=\"EN-US\"\u003eBIOMIMETIC TETRAPEPTIDE\u003c\/span\u003e\u003c\/b\u003e\u003cspan lang=\"EN-US\"\u003e\u003cbr\u003ehelps activate biological pathways involved in hair pigmentation and supports melanin synthesis to encourage the restoration of natural-looking hair colour during regrowth\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003e\u003cspan lang=\"EN-US\"\u003eORGANIC PHYTO COMPLEX\u003c\/span\u003e\u003c\/b\u003e\u003cspan lang=\"EN-US\"\u003e\u003cbr\u003eA blend of organic plant extracts that helps defend against oxidative stress while supporting softer, hydrated and youthful-looking hair\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003e\u003cspan lang=\"EN-US\"\u003eWILD PLANTS. EXTRAORDINARY RESILIENCE\u003c\/span\u003e\u003c\/b\u003e\u003cspan lang=\"EN-US\"\u003e\u003cbr\u003eInspired by resilient botanical actives that withstand harsh environmental stress, our organic plant extracts help protect hair and scalp from premature ageing and oxidative damage.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan style=\"background-color: rgb(54, 64, 72); color: rgb(255, 255, 255);\"\u003e\u003cb\u003e\u003cspan lang=\"EN-US\"\u003e HAIR FACTS \u003c\/span\u003e\u003c\/b\u003e\u003c\/span\u003e\u003cspan lang=\"EN-US\"\u003e\u003cbr\u003eDid you know?\u003cbr\u003e• Hair greying is closely linked to reduced melanin production in the follicle\u003cbr\u003e• Oxidative stress is one of the key factors associated with premature greying\u003cbr\u003e• Ageing hair often becomes drier, coarser and less shiny\u003cbr\u003e• Supporting scalp health is essential for healthier-looking hair regrowth\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cstrong\u003e\u003cspan style=\"background-color: rgb(54, 64, 72); color: rgb(255, 255, 255);\"\u003e\u003cspan lang=\"EN-US\"\u003e STYLISTS’ TIPS: \u003c\/span\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003cspan lang=\"EN-US\"\u003e\u003cbr\u003e• For best results, combine with Grey Prevention Serum as part of your regular routine\u003cbr\u003e• Massage into the scalp for at least one minute to maximise ingredient absorption\u003cbr\u003e• Consistency matters — anti-grey routines require regular use for visible long-term results\u003cbr\u003e• Protect hair from UV and oxidative stress to help preserve hair vitality\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan style=\"background-color: rgb(54, 64, 72); color: rgb(255, 255, 255);\"\u003e HOW TO USE IT: \u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003eApply to damp hair, emulsify and rinse thoroughly. Repeat if necessary.\u003c\/p\u003e","brand":"ice-professional","offers":[{"title":"Default Title","offer_id":57834824794499,"sku":"07295E","price":8.6,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0995\/1812\/0323\/files\/07295E_-_ICE_-_Stop_Grey_therapy_-_Shampoo_-_250_ml_6_copy.jpg?v=1785224304","url":"https:\/\/ice-professional.com\/products\/stop-grey-therapy-anti-ageing-shampoo","provider":"ICE Professional","version":"1.0","type":"link"}