{"product_id":"keep-my-blonde-conditioner-anti-yellow","title":"Keep My Blonde Conditioner Anti-yellow","description":"\u003cp class=\"MsoNormal\"\u003e\u003cstrong\u003e\u003cspan style=\"color: white; background: rgb(54, 64, 72);\" lang=\"EN-US\"\u003e WHAT IT IS: \u003c\/span\u003e\u003c\/strong\u003e\u003cspan style=\"color: white; mso-themecolor: background1;\" lang=\"EN-US\"\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan lang=\"EN-US\"\u003eUltra-violet conditioner for blonde hair\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cstrong\u003e\u003cspan style=\"color: white; background: rgb(54, 64, 72);\" lang=\"EN-US\"\u003e WHO IT’S FOR: \u003c\/span\u003e\u003c\/strong\u003e\u003cspan style=\"color: white; mso-themecolor: background1;\" lang=\"EN-US\"\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan lang=\"EN-US\"\u003eIce blonde, highlighted and bleached hair\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cstrong\u003e\u003cspan style=\"color: rgb(255, 255, 255); background: rgb(54, 64, 72);\" lang=\"EN-US\"\u003e WHY YOU NEED IT: \u003c\/span\u003e\u003c\/strong\u003e\u003cspan lang=\"EN-US\"\u003e\u003cbr\u003eKeep My Blonde Conditioner helps neutralize unwanted warm, yellow and brassy tones while maintaining cool blonde shades. Its conditioning formula refreshes and enriches blonde tones while restoring softness, smoothness and healthy-looking shine.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cstrong\u003e\u003cspan style=\"color: rgb(255, 255, 255); background: rgb(54, 64, 72);\" lang=\"EN-US\"\u003e WHAT MAKES IT DIFFERENT \u003c\/span\u003e\u003c\/strong\u003e\u003cspan lang=\"EN-US\"\u003e\u003cbr\u003e✓ Neutralises yellow and warm tones\u003cbr\u003e✓ Helps maintain cool blonde shades\u003cbr\u003e✓ Refreshes and enriches blonde colour\u003cbr\u003e✓ Restores softness and smoothness\u003cbr\u003e✓ Helps improve shine and manageability\u003cbr\u003e✓ Ideal for bleached, highlighted and cool blonde hair\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cstrong\u003e\u003cspan style=\"color: rgb(255, 255, 255); background: rgb(54, 64, 72);\" lang=\"EN-US\"\u003e ACTIVE INGREDIENTS: \u003c\/span\u003e\u003c\/strong\u003e\u003cspan style=\"color: white; mso-themecolor: background1;\" lang=\"EN-US\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003e\u003cspan lang=\"EN-US\"\u003eORGANICBLUEBERRY EXTRACT\u003c\/span\u003e\u003c\/b\u003e\u003cspan lang=\"EN-US\"\u003e-RICH IN B VITAMINS AND FLAVONOIDS, EFFECTIVELY PROTECTS HAIR AGAINST THE NEGATIVE EFFECTS AND MAKES IT LOOK HEALTHY\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003e\u003cspan lang=\"EN-US\"\u003eHYALURONIC ACID -\u003c\/span\u003e\u003c\/b\u003e\u003cspan lang=\"EN-US\"\u003eATTRACTS AND RETAINS WATER IN THE DEEPER LAYERS OF THE HAIR, GIVING HAIR ELASTICITY AND REDUCING BREAKAGE \u003cb\u003e\u003c\/b\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003e\u003cspan lang=\"EN-US\"\u003eVIOLET \u003c\/span\u003e\u003c\/b\u003e\u003cspan lang=\"EN-US\"\u003e\u003cspan style=\"mso-spacerun: yes;\"\u003e \u003c\/span\u003e\u003cb\u003ePIGMENTS \u003c\/b\u003e\u003cspan style=\"mso-spacerun: yes;\"\u003e \u003c\/span\u003eNEUTRALIZE UNWANTED YELLOW TONES\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cb\u003e\u003cspan lang=\"EN-US\"\u003eWILD PLANTS. EXTRAORDINARY \u003cspan style=\"background-color: rgb(54, 64, 72); color: rgb(255, 255, 255);\"\u003eRESILIENCE\u003c\/span\u003e\u003c\/span\u003e\u003c\/b\u003e\u003cspan lang=\"EN-US\"\u003e\u003cbr\u003eInspired by Arctic plants that thrive in extreme climates, our organic botanical extracts help protect delicate blonde hair from dryness, dullness and external stress.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cstrong\u003e\u003cspan style=\"color: rgb(255, 255, 255); background: rgb(54, 64, 72);\" lang=\"EN-US\"\u003e HAIR FACTS \u003c\/span\u003e\u003c\/strong\u003e\u003cspan lang=\"EN-US\"\u003e\u003cbr\u003eDid you know?\u003cbr\u003e• Blonde hair becomes more porous after lightening and loses moisture faster\u003cbr\u003e• Porous hair absorbs unwanted warm pigments more easily\u003cbr\u003e• Purple pigments help visually counteract yellow and brassy tones\u003cbr\u003e• Toned and hydrated blonde hair looks brighter, cooler and shinier\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan style=\"background-color: rgb(54, 64, 72); color: rgb(255, 255, 255);\"\u003e\u003cstrong\u003e\u003cspan style=\"background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial;\" lang=\"EN-US\"\u003e STYLISTS’ TIPS: \u003c\/span\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003cspan lang=\"EN-US\"\u003e\u003cbr\u003e• Leave on for less time during the first use to control toning intensity\u003cbr\u003e• Always apply evenly for a more uniform toning result\u003cbr\u003e• Can also be used on dark hair to help neutralise unwanted yellow or orange tones\u003cbr\u003e• Finish with conditioner as the final step — its low pH helps seal the cuticle and enhance shine\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cstrong\u003e\u003cspan style=\"color: white; background: rgb(54, 64, 72);\" lang=\"EN-US\"\u003e HOW TO USE IT: \u003c\/span\u003e\u003c\/strong\u003e\u003cspan lang=\"EN-US\"\u003e\u003cbr\u003eApply to washed hair, focusing on mid-lengths and ends. Leave for 3–5 minutes depending on the desired toning effect, then rinse thoroughly.\u003c\/span\u003e\u003c\/p\u003e","brand":"ice-professional","offers":[{"title":"Default Title","offer_id":57834825613699,"sku":"50239E_5","price":8.65,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0995\/1812\/0323\/files\/50239E_ICE_by_NATURA_SIBERICA._Keep_My_Blonde_Conditioner_Anti-yellow_250_ml_1_copy_a1c00fb3-3d7e-4218-a4fd-7bfa45af9c63.jpg?v=1785220354","url":"https:\/\/ice-professional.com\/products\/keep-my-blonde-conditioner-anti-yellow","provider":"ICE Professional","version":"1.0","type":"link"}