Keep My Blonde
Shampoo Anti-yellow
- Regular price
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€7,19 EUR - Regular price
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- Sale price
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€7,19 EUR
WHAT IT IS:
Ultra-violet shampoo for blonde hair
WHO IT’S FOR:
Ice blonde, highlighted and bleached hair
WHY YOU NEED IT:
Keep My Blonde Shampoo helps neutralize unwanted yellow and brassy tones while enhancing cool blonde shades. Its toning formula refreshes highlights without over-drying, leaving blonde hair softer, shinier and easier to comb after every wash.
WHAT MAKES IT DIFFERENT
✓ Neutralises yellow and brassy tones
✓ Helps maintain cool blonde shades
✓ Enhances brightness and shine
✓ Hydrates while toning
✓ Leaves hair softer and easier to detangle
✓ Ideal for bleached, highlighted and cool blonde hair
ACTIVE INGREDIENTS:
ORGANIC POLAR BLUEBERRY
Helps protect and restore damaged hair while improving resilience, vibrancy and healthy-looking shine
HYALURONIC ACID
Helps maintain optimal moisture balance to keep blonde hair hydrated, smooth and protected
WILD PLANTS. EXTRAORDINARY RESILIENCE
Inspired by Arctic plants that thrive in extreme climates, our organic botanical extracts help protect delicate blonde hair from dryness, dullness and external stress.
HAIR FACTS
Did you know?
• Blonde hair is naturally more porous and prone to brassiness
• Bleaching weakens the cuticle, making hair more vulnerable to dryness
• Purple pigments help visually neutralise unwanted yellow tones
• Hydration is essential for keeping blonde hair glossy and luminous
STYLISTS’ TIPS:
• If your hair is very porous, mix anti-yellow shampoo with your regular shampoo for gentler toning
• Leave on for less time during the first use to control toning intensity
• Always follow with conditioner or mask to restore softness and moisture
• Use once or twice a week, depending on how much neutralisation your blonde needs
HOW TO USE IT:
Apply to damp hair, emulsify and leave for 3–5 minutes depending on the desired toning effect. Rinse thoroughly. Repeat if necessary.
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ICE COLLECTIONS
Refill My Hair
Repair My Hair
Keep My Blonde
Tame My Hair
Curl My Hair
Stop Grey Therapy
Deep hydration and softness
Restore damaged and chemically treated hair
Neutralize yellow tones and maintain a cool blonde
Control frizz and add smoothness
Hydration and definition for curls
Anti-age scalp care and grey hair prevention
PROFESSIONAL REVIEWS
EmilyThe Tame My Hair range helps keep my hair smooth, manageable, and under control. It helps reduce frizz while leaving my hair soft and shiny.
SophieThe Keep My Blonde range keeps my blonde cool between salon visits. It helps reduce yellow tones while leaving my hair soft and shiny
JessicaRepair My Hair brought life back to my damaged ends. The shampoo and mask leave my hair feeling healthier after every wash
OliviaI love how lightweight the products feel. They nourish my hair without making it greasy, and the fragrance is absolutely beautiful
MeganProfessional-quality hair care at home. My hair looks smoother, feels hydrated, and has a healthy shine after every use

